An Eightfold Path for Social Game Development
Someone asked about what it takes to create a social game. This is incredibly stripped down, but here is my basic formula I use with my clients:
1) Figure out what your fundamental gameplay dynamic is going to be as early as possible. IE, what is it the fundamental unit of play that the user is actually going to be doing (including the physical button/key presses)?
2) Define and integrate your social model and your monetization model.
3) Express your concept in wireframes.
4) Determine the minimum viable level of product you will need for launch.
5) Determine the size of your post-launch including your development window, goals, and top priorities.
6) Execute on development.
7) Launch.
8) Begin to execute on your post-launch goals. These will change based on metrics and user requests.
Completing some later steps will often send you back to step one. Don’t be afraid to loop.
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