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	<title>Media Shifters &#187; Virtual Goods</title>
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		<title>Bioware tries a new tactic with Dragon Age DLC. Penny Arcade Notices.</title>
		<link>http://www.mediashifters.com/monetization/the-winter-of-my-dis-content/</link>
		<comments>http://www.mediashifters.com/monetization/the-winter-of-my-dis-content/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 19:17:22 +0000</pubDate>
		<dc:creator>Andrew</dc:creator>
				<category><![CDATA[Monetization]]></category>
		<category><![CDATA[Virtual Goods]]></category>
		<category><![CDATA[bioware]]></category>
		<category><![CDATA[dragon age]]></category>

		<guid isPermaLink="false">http://www.mediashifters.com/?p=98</guid>
		<description><![CDATA[So, it seems that Dragon Age has integrated virtual DLC directly into the game, allowing players to purchase extra quest lines as an integrated part of their adventure. It&#8217;s an interesting tactic, and one that Penny Arcade has seen fit to comment on in the form of a comic: There&#8217;s an interesting point being made [...]]]></description>
			<content:encoded><![CDATA[<p>So, it seems that Dragon Age has integrated virtual DLC directly into the game, allowing players to purchase extra quest lines as an integrated part of their adventure.</p>
<p>It&#8217;s an interesting tactic, and one that<a href="http://www.penny-arcade.com/comic/2009/11/6/"> Penny Arcade</a> has seen fit to comment on in the form of a comic:</p>
<p style="text-align: center;"><a href="http://www.penny-arcade.com/comic/2009/11/6/"><img class="aligncenter" title="Its funny cause its true." src="http://art.penny-arcade.com/photos/704358679_ayGHY-L.jpg" alt="" width="560" height="281" /></a>There&#8217;s an interesting point being made in the last panel; The player isn&#8217;t going to be interested in simply doing more of what they&#8217;ve already paid for. What makes the content valuable is what <em>distinguishes</em> it from what they already have.</p>
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